Clik here to view.
Are Your Business Signs and Brand on the Same Page?
Hopefully you enjoy riddles. It is late Sunday afternoon, 4:30 pm to be exact. Too early for valet parking at Fogo de Chao, a wonderful Brazilian steakhouse, so you drive two blocks and enter a parking...
View ArticleClik here to view.
Who’s Your Patty? or Where’s Who’s Your Patty?
As promised, here are some additional thoughts (beyond the very frank and practical non-legal advice already shared by Jason Voiovich) about Lion’s Tap’s trademark infringement case against McDonald’s...
View ArticleClik here to view.
What Sells Your Product?
–Dan Kelly, Attorney Which of these two signs (generally speaking, not these specific signs) do you think has sold more beer? or It stands to reason that COLD BEER signs have probably moved more...
View ArticleClik here to view.
Parking Lot Lures & Twins Brand Bait?
Guys and gals on the street waiving orange flags aren’t the only parking lot lures in Twins Territory: We’ve talked before about how some of those doing business or advertising in close proximity to...
View ArticleClik here to view.
The Night (Some of) the Lights Went Out at Sears
Sorry, I couldn’t resist snapping this photo tonight at the local Sears appliance store: Could Sears be going green and saving some electricity? Could Sears be suggesting it is ready to carefully...
View ArticleClik here to view.
What Do The Words You Choose Imply?
The words we choose to use in commercial signage, advertising, and marketing materials mean something. That’s why we use them, to communicate a fact, an opinion, or perhaps some other message. The use...
View ArticleClik here to view.
Unintended Irony in a Business Name?
Common sense probably dictates that if you take the time and effort to create, build, and position signage to help sell what it is you’re selling, the sign should be visible, right? Especially in these...
View ArticleClik here to view.
Welcome Back to TM Incapability and Merely Informational USPTO Refusals
Welcome back to another edition of Merely Informational and Incapable Marks. The above neighborhood Applebee’s is on my usual route to going anywhere from our home, so I’m predicting I’ve passed by...
View Article
